Vice President at Rukus Avenue

    grew up in toronto

    based in new york

    los angeles state of mind




  • What I Do

    Raoul Juneja is an Emmy nominated music supervisor, producer and speaker with over 20 years of experience in the media and music industries. Some of his highlights include creating, producing and co-hosting a national Canadian music TV show ("V-Mix" on OMNI Television) for 4 seasons ; co-creating the world's most listened to South Asian radio/podcast network ("Rukus Avenue Radio" on Dash Radio) and providing music supervision for a top 10 hit Netflix series ("Indian Matchmaking").


    Active on both sides of the camera, Raoul's interviews on "V-Mix" included the likes of Grandmaster Flash, Ashanti, Tech N9ne, Saul Williams, Onyx, Snow, Panjabi MC, Jay Sean, Director X, Combat Jack, DJ Premier, Mix Master Mike and Dominic Purcell (of Prison Break) among many others.


    Born in Toronto and raised in New York, Raoul returned to Toronto in high school before choosing to study media at Western University, after being offered his own college radio hip-hop show during his first visit to the campus.


    After university, Raoul founded his ‘Hip-Hop Literacy’ campaign, for which he received the support of Hollywood heavyweights such as Michael Madsen (Reservoir Dogs), Giancarlo Esposito (Breaking Bad), Sarita Choudhury (Homeland), Tiffani Thiessen (White Collar), Nancy Sinatra and Stan Lee.


    Raoul was the keynote speaker of an anti-bullying tour of Canadian schools that reached thousands of Canadian students, and appeared on national Canadian TV as a judge/mentor on Afroglobal TV’s talent show "Open Mic". Raoul can also be seen on national American TV in the cast of several REELZ music documentaries.


    In his current role as Vice President of Rukus Avenue Music Group, Raoul co-produced music compilations for the White House Initiative on Asian Americans and the United Nations featuring President Obama, AR Rahman, Quincy Jones, Joss Stone, and over 60 other notable contributors. Raoul is also best known for producing the definitive album tribute to hip-hop icon 2Pac alongside his adoptive father Dr. Mutulu Shakur, entitled "A 2Pac Tribute: Dare 2 Struggle".


    Raoul is a recipient of ANOKHI Magazine’s Excellence in Music Media Award, and Diversity Magazine’s Transformation in Entertainment Award. He is a JUNO Awards academy delegate, serves on the Prism Prize jury and is a member of The Recording Academy and the UNODC's "Artists UNited Against Human Trafficking" initiative.

  • Filmography

    A selection of TV series I've been involved with:

    "Indian Matchmaking"

    music supervisor

    "Hip-Hop Evolution"

    talent consultant


    creator, producer & co-host

  • Discography

    A selection of albums I've produced:

    "The Black Prince"


    "Artists UNited Against Human Trafficking"


    "Act To Change"


    "A 2Pac Tribute"

    executive producer

  • Music Videos

    A selection of music videos I've produced:

    "Make Way For The Black Prince"

    The Black Prince soundtrack

    "One Light At A Time"

    Artists UNited Against Human Trafficking compilation

  • Writing

    A selection of articles I've written:

    Chuck D (of Public Enemy)

    cbc music

    DMC (of Run-DMC)

    now magazine

  • Holla